2011 JD Power reaffirm Porsche as best Auto in US

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American customers have awarded top marks to Dr. Ing. h.c. F. Porsche AG, Stuttgart, for the seventh time in succession. The Porsche 911 (997) also gained...

American customers reaffirm Porsche as the most attractive auto brand. The Stuttgart-based sports car manufacturer topped the the J.D. Power and Associates popularity scale with the Cayenne and the 997 Carrera models.

American customers have awarded top marks to Dr. Ing. h.c. F. Porsche AG, Stuttgart, for the seventh time in succession.

According to the latest study entitled “Automotive Performance, Execution and Layout Study (APEAL)” by J.D. Power and Associates, the renowned American market research institute, Porsche is still the most attractive car brand in the USA.

In regard to vehicle rating, the Cayenne SUV took first place in its segment. The Porsche 911 (997) also gained the most points in its class.

The overall ranking is calculated from ten different categories, including driving dynamics and design, but also suitability for daily use and comfort of the vehicles. This year's survey is based on the information from around 73,000 new car buyers regarding a total of 234 different models which were registered between November 2010 and February 2011.

This outstanding result from the American market researchers is especially significant for Porsche, the Stuttgart-based sports car manufacturer: North America is traditionally the world's most important market for Porsche Automobiles.

Source: Porsche

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